Tuesday, December 21, 2010

Not unrelated to Vision Critical's motto is a line Jeff Derksen borrowed from a television commercial to introduce his essay "Sites Taken As Signs: Place, the Open Text, and Enigma in New Vancouver Writing" (Vancouver: Arsenal Pulp Press, 1994). The commercial is from a now-defunct mining company. It reads:

"Jeanine is a living example of Noranda's attitude to employees."

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